Gerhard J. Hierath

Beiersdorf Hungary, MD

BIOGRAPHY: Member of the Board of Hungarian Branded Products Association Since 1991 responsible for Hungary which was the test market for (re)entering of Beiersdorf into Eastern Europe after the transition. In the business field of Cosmetic and Toiletries, Medical and Tesa (self-adhesives) successful businesses were established. Long history with Beiersdorf in the field of marketing, sales and business development.